The Blog
I Love Ugly x Jansport - Newmarket
Last Thursday evening we launched out I Love Ugly x JanSport collaboration. To mark the occasion and showcase the collection we hosted a series of events in our stores. Here are some pictures from ...
Read moreI Love Ugly x Jansport - Melbourne
Last week we launched our I Love Ugly x JanSport collaboration with an event in our Melbourne store. Beverages were courtesy of our friends Stolen Rum, Moon Dog Brewery and Karma Cola. Photos by: M...
Read moreI Love Ugly x Jansport - Wellington
Here are a few snippets from the launch of our I Love Ugly x JanSport launch in Wellington last week. Beverages were courtesy of our friends Stolen Rum, Sawmill Brewery and Karma Cola. Photos by: J...
Read moreBehind The Scenes: Jansport x I Love Ugly
Behind the scenes shots from the filming of the I Love Ugly x JanSport short film. Stay Tuned.
Read moreHow to start a fashion brand (the real non-bullshit way)
We are constantly asked this question, so have taken the time to write down a quick, but honest look into how to start and run a fashion brand. This is complete unfiltered honesty that we have pers...
Read moreI Love Ugly x Urbis - Full Interview
I Love Ugly Creative Director, Valentin Ozich, caught up with Urbis on our garments and their connection with furniture and interior design. See the full interview with and editorial below. Where d...
Read moreBehind The Scenes: Urbis x I Love Ugly
Here are some behind the scenes shots from our recent editorial featured in the latest edition of Urbis Magazine. Check out the full editorial and interview with our Creative Director, Valentin Ozi...
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